Debate contribution: Tourism

Debate contribution by Dr Caoimhe Archibald on .

MLA
Dr Caoimhe Archibald
Party at the time
Sinn Féin
Date
10 June 2025
Type
Debate contribution (made as a minister)
Business
Oral Answers to Questions
Heading
Tourism
Assembly identifier
Official Report component 5001376

Read the official Assembly record

Text

Tourism is a vital contributor to my economic vision and is key to creating prosperity across the North, enriching our communities and bringing social benefits to our towns and cities. It also creates opportunities in rural areas and is a source of pride for local people. My Department launched a tourism vision and action plan in January that set out our ambition for growth in our tourism sector over the next decade, including a strategic goal that the tourism expenditure from our overnight visitors will exceed £2 billion by 2035. The action plan identifies 17 activities that are critical to achieving that ambition in a way that promotes regional balance, raises productivity, creates good jobs and lowers carbon emissions. In addition to job creation and the generation of substantial export earnings in the form of visitor spend, the outworking of the vision and action plan has the capacity to cultivate and showcase local history, culture and our natural and built heritage. All of that will make the North a great place not only to visit but in which to live.

180 words. Text as published by the Northern Ireland Assembly.

Assessment

Not flagged

Jev’s structured answers met the documented threshold for “not flagged”.

  • Overall probability that the activity is being used to promote, exploit or escalate an identity-based controversy: 0.02 (flagging needs at least 0.70; at or below 0.30 is not flagged).
  • None of the five culture-war criteria was met (each was below 0.60).
  • No identity-based framing was identified (1.00).
  • The overall probability was at or below the not-flagging threshold.

This is an AI-generated assessment of the text, made against published criteria. It is not a finding of fact about the MLA or their intentions. The Assembly record itself is the fact.

Jev’s structured answers

Probability that each statement is true of this text (0 = no, 1 = yes). A criterion counts as met at 0.60 or above.
QuestionProbabilityMet?
Identity framing0.02No
Sectarian or communal antagonism0.01No
Cultural grievance politics0.02No
Dog-whistle messaging0.01No
Controversy escalation0.02No
Legitimate policy scrutiny0.44No
Overall judgement0.02At or below not-flagging threshold
Context and attribution (stance)
OptionProbability
No identity-based framing (chosen)1.00
Reports or questions it0.00
Criticises or condemns it0.00
Adopts it0.00
Subject area (top five)
SubjectProbability
No identity-related subject0.94
Sport (including the GAA), the arts and cultural bodies0.05
Another identity-related subject0.01
Flags, emblems, symbols, names and memorials0.00
Parades, bonfires and commemorations0.00

Assessed 21 October 2026 at 12:43 UTC by jev-1.13.0 (requested as typesafe/jev) under rubric 2026.10-r9, methodology 1.9.

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